This Giving Tuesday, we’re reflecting on our ongoing commitment to give back to our hometown communities, the places where our employees live and work. These communities need help more than ever, as we all adapt to and manage both the social and economic impact of the COVID-19 pandemic.
Giving back in response to the pandemic
Since March, we have contributed over $6.6 million in financial support and food to organizations in 33 Campbell communities. Our support began early on in the pandemic, when we made an initial commitment to support local organizations as they manage the crisis. With so many in need across North America, that contribution continues. In Canada to date, we have donated over $750,000 in product and financial aid.
Supporting social justice organizations in Canada
Earlier this year, we pledged financial support to organizations that raise awareness, advance education and equity, promote social justice, and fight racism and discrimination. We started by making a $50,000 contribution to the Black Business & Professional Association, Black Health Alliance and True North Aid.
Launching COVID-19 Community Recovery Grants
This year, we are directing all of the Campbell Soup Foundation’s grantmaking to COVID-19 relief and recovery. Our COVID-19 Community Recovery Grants program is open to any eligible nonprofit in one of our communities with alignment to our mission and focus areas around increasing healthy food access, encouraging healthy living and nurturing Campbell neighborhoods.
Our Annual Employee Giving Campaign
Giving Tuesday kicks off our annual Employee Giving Campaign, encouraging employees to give back to the causes most important to them. There are three ways for our employees to contribute:
- Donate to any registered Canadian charity, receiving a 100% match during the campaign.
- Volunteer their time by participating in a number of virtual volunteer events.
- Pledge to do something for others, including simple acts of kindness like calling a loved one or safely dropping off a meal.